Let’s delve into the seller’s journey through the experience of Sally. Sally owns a home that she doesn’t live in and wants to sell it at a fair price. However, she feels hesitant for several reasons:
• She is reluctant to invest the time and effort needed to engage with multiple real estate agents
• Sally is unwilling to spend money on renovations to prepare the home for sale
• She is also apprehensive about paying the commission fees associated with hiring a real estate agent